A new union is being established at Blizzard Entertainment, as members from the Story and Franchise Development (SFD) team have chosen to be represented by a union. This decision was announced on the Communication Workers of America (CWA) website, with employees either signing a union authorization card or expressing their desire for union representation through an online portal.
In Orange County, California, all employees will belong to CWA Local 9510, a union that Microsoft has acknowledged.
The union encompasses individuals working within Blizzard’s internal team responsible for cinematics, animation, and storytelling, who produce game trailers, promotional content, in-game scenes, and other narrative material for Blizzard games. Notably, this is the initial group to establish a union in the North American video game industry.
Bucky Fisk, a long-term employee at Blizzard and a key committee member, stated through a release that after over a decade of working there, he has witnessed both the peak successes and challenging times. He noted that for many years, Blizzard was known as a company where employees could establish their careers and stay for extended periods. However, this sense of stability seems to be diminishing. Fisk expressed his belief that by forming a union, they can safeguard the unique qualities that make Blizzard exceptional, ensure genuine transparency in decision-making processes, and guarantee fair application of policies across everyone.
Approximately 3,000 workers at Microsoft-owned game studios have teamed up with CWA (Communications Workers of America) to establish improved work standards throughout the video game industry. This new union aims to create a more favorable environment for its members and promote better practices across the gaming sector.
As a passionate admirer, I can’t help but express my admiration for these talented individuals who are redefining the boundaries of animation, cinematics, and storytelling in the video game industry. They are the masterminds behind the awe-inspiring cutscenes, trailers, and narrative content that have left us spellbound across all Blizzard franchises. I’m thrilled to welcome them into our CWA Local 9510 family, where their unique talents will undoubtedly continue to shine.
At the time of publication, neither Activision-Blizzard nor Microsoft have publicly issued any statements regarding the union.
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2025-08-12 23:18