Analyst Prediction is More Bad News for Xbox Game Pass Subscribers

Analyst Prediction is More Bad News for Xbox Game Pass Subscribers

Highlights

  • Xbox Game Pass could face more price hikes or new tiers in the future due to the need for economic growth.
  • Industry experts suggest that increasing costs of game development may lead to more price increases for Game Pass.
  • In light of recent changes, gamers feel Microsoft could have handled Xbox Game Pass’ price hikes and marketing better.

As an avid Xbox Game Pass subscriber and someone who has closely followed the gaming industry for years, I find these recent developments concerning. The potential for more price hikes or new tiers in the future is a bitter pill to swallow, especially given how competitive the subscription market currently is.


Recent findings suggest that the cost of Xbox Game Pass might go up or new levels could be introduced in the future. Based on expert opinions, Microsoft may feel compelled to boost the price if the subscriber base fails to expand following the acquisition of Activision Blizzard.

Last week, Microsoft unveiled some significant updates to Xbox Game Pass. The cost of Xbox Game Pass Ultimate rose from $16.99 to $19.99, and a new tier named Xbox Game Pass Standard was introduced. These actions left some subscribers perplexed and raised doubts among the fan base.

I recently had the opportunity to chat with industry insiders like Piers Harding-Rolls from Ampere Analysis, Mat Piscatella at Circana, and Simon Carless from GameDiscoverCo. They shared their insights about Xbox Game Pass’ potential future developments based on current trends.

Analysts Believe That Xbox Game Pass May Have More Price Increases In The Future

Carless suggests that Xbox must boost its earnings by either selling more subscriptions or making each subscription more valuable. If the number of subscriptions isn’t rising, then prices might have to go up. However, Harding-Rolls is not entirely convinced. Microsoft intends to launch a mobile-targeted version of Xbox Game Pass, which could be a significant development. According to his assessment, Game Pass will likely become more lucrative due to the recent price hike. At its best, this could forestall further price increases.

Despite any future developments, there’s increasing opinion amongst the gaming community that Microsoft could have managed Game Pass’s price increases more effectively. Previously, Xbox Game Pass was renowned for offering incredible value in the gaming world, but this perception has begun to fade.

As an avid gamer and loyal Xbox fan, I’ve been following the recent developments with great interest. However, I can’t help but feel frustrated by some of the confusing marketing decisions coming from Microsoft. For instance, after the acquisition of Activision Blizzard, there were assurances given that prices wouldn’t rise. Yet, here we are dealing with price increases.

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2024-07-16 01:05