It’s been said that Apple Arcade, Apple’s mobile gaming subscription service, has been experiencing low usage and profits, with some reports suggesting it might not even turn a profit if not bundled with other Apple services like Apple One. Developer payouts have allegedly been on the decline for years.
25% of Apple Arcade Users During it First Years Were on Free Trials
As an enthusiastic follower, I’ve learned from tech and business news source The Information that it’s unfortunate to share Apple is reportedly hemorrhaging over a billion dollars annually on their streaming platform, Apple TV+. Moreover, the same report hints at other Apple services, such as Apple Arcade, seemingly struggling to meet expectations.
In their report, The Information stated that Apple Arcade, which debuted in 2019, had approximately 2 million users within its first year, with about a quarter of them utilizing free trials. If not for Apple One, a subscription bundle launched in 2020 providing access to services like Apple Music, Apple TV+, Apple Arcade, and iCloud storage (with a Premier plan offering Apple News+ and Apple Fitness+ as well), it’s suggested that services such as Apple Arcade and Fitness+ might not be financially viable.
Apple’s gaming subscription service, Apple Arcade, debuted in 2019, providing users with a hassle-free way to play paid games without ads or in-app purchases. The initial lineup consisted of 71 games, with industry giants like Capcom, Sega, Bandai Namco, and Devolver Digital among the developers who collaborated with Apple for the service. However, according to a report by Neil Long at Mobilegamer.biz from last year, developers have been receiving decreasing payouts for quite some time now, and numerous projects have allegedly been scrapped. One developer is said to have described the service as having an ominous atmosphere. Despite these concerns, Apple has continued to expand the service by adding 10 new games in January alone.
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2025-03-22 00:18