Kick Adds Multistreaming, But Streamers Pay The Price

Since the debut of streaming platform Kick in 2022, it was labeled as a formidable rival to established leader Twitch. In recent times, platforms like YouTube and Facebook Gaming have attempted to unseat the Amazon-owned titan, but with limited success. Notably, Kick has secured prominent streamers such as Adin Ross and Trainwreck, leading to a rapid increase in its viewership within months. A key factor contributing to Kick’s popularity is its policy of providing streamers with a 95% share of subscriber revenue, compared to Twitch’s 50/50 or 70/30 split. Now, Kick has introduced a feature previously requested by many streamers on Twitch, which could potentially impact their earnings directly.








