Atari CEO Reveals Plans to Revitalize Retro Brand

Atari, founded in 1972, first became well-known with the release of the Atari 2600, one of the earliest commercially successful home video game consoles in the Western world. However, the Atari 2600 is also remembered for contributing to the video game market crash of 1983. While Atari continued developing consoles throughout the 80s and 90s, none matched the popularity of the 2600. After the unsuccessful launch of the Atari Jaguar, the company moved away from console development and explored other business areas.








