As a seasoned gamer with decades of experience under my belt, I must say that the release of EA Sports College Football 25 has truly been a game-changer. The level of detail and realism in this game is unparalleled, and it’s no secret that AI played a crucial role in making this masterpiece a reality.
The debut of EA Sports College Football 25 has proven remarkably successful, outperforming initial forecasts and sales targets. It’s predicted to rank among the year’s top-selling sports games. However, according to EA CEO Andrew Wilson, the game’s success wouldn’t have been achievable without the application of AI during its development process.
During a recent earnings conference call for Q1 of fiscal year 2025, Wilson was queried about AI’s role in product development. He explained that to ensure the timely release of the game, the use of AI was essential for achieving the team’s accomplishments in player likeness, stadium depictions, and other aspects.
How College Football 25 Used AI
Wilson stated, “In truth, we had a fantastic team behind this project, but we needed to incorporate around 11,000 new ‘star player’ faces into the game. For those not familiar with our field or our specific sports games, we usually create between 500 and 1,000 such player faces for a single game in a year.”
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He went on to say: “Over the span of a platform era, we skillfully crafted each character in our games until we had a complete lineup. There were ups and downs during this process, but when we introduced College on the latest generation of platforms, to a new wave of fans who value image greatly due to the world’s largest individual sport NIL agreement, it was crucial for us to include 11,000 characters in the game.”
“In truth, our teams are extraordinary and have designed processes to boost their performance even further with AI and machine learning. This allowed us to handle a vast collection of images from 11,000 players and create workflows that could automatically produce heads using AI and machine learning. Then, our gifted artists could step in to refine and improve those generated heads, rather than going through the entire head development process manually.”
“Without artificial intelligence, it would have been impossible for us to achieve the level of college football we did, as our team had been developed over numerous years.”
With AI technology rapidly advancing, it’s no wonder it’s being utilized in high-profile projects such as College Football 25. The intrigue lies in predicting how its evolution will unfold in future advancements.
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2024-08-01 16:48