FromSoftware’s Next Move: Why Xbox Could Be the Final Frontier After The Duskbloods
It’s beneficial for FromSoftware to work with various publishers instead of relying solely on Bandai Namco Entertainment. If the studio were exclusive to Bandai Namco, it might lose some business power. By collaborating with different publishers, FromSoftware can maintain its popularity, preserve creative freedom, and enhance its negotiating strength. This strategy was employed in 2015 when FromSoftware partnered with Sony for ‘Bloodborne’, and again with Activision for ‘Sekiro: Shadows Die Twice’. The ongoing approach to publishing, as seen in ‘The Duskbloods’, could lead to an intriguing future for the studio.