Gunnar’s CES 2025 Presentation Featured Its Most Advanced Glasses Yet

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For approximately two decades, Gunnar has been leading the eyewear industry, consistently innovating to enhance the capabilities of glasses in terms of design and utility. Ranging from shielding eyes from harmful blue light to improving comfort and vision clarity for screen-centric lives, Gunnar’s reputation is well-deserved. Through strategic partnerships with popular franchises such as Call of Duty and Fallout, along with stylish designs that seamlessly blend form and function, Gunnar’s eyewear has become an essential accessory for gamers and professionals alike.

At this year’s CES in Las Vegas, Gunnar continued to set the standard with their current offerings and future releases, maintaining the high level of quality they are renowned for. In line with customer feedback and industry trends, Gunnar’s CES 2025 display showcased new features and designs that expanded their market reach without compromising their commitment to aesthetics, comfort, and eye care.

Gunnar’s Clear Pro Lens Is an Artist’s Dream Come True

This year at CES, the exceptional Gunnar product that truly shone was their Clear Pro lens. This lens is available in various collections – Muir, Humboldt, Pacifica, Palomar, Pismo, and Tahoe. The Clear Pro lens was created in response to requests from graphic designers and other creative professionals who desired Gunnar’s unique lens technology but needed it without any color distortion that could potentially cause them to misinterpret colors on their screens.

Gunnar’s Clear Pro lenses, as the name implies, are completely transparent, yet they possess the same technology and attributes as other Gunnar lens types, such as the Signature Amber tint. Notably, these clear lenses can be customized for those requiring prescription glasses, thereby broadening their appeal and accessibility to a wider audience.

Gunnar Is Expanding Its Mineral Glass Selection

Following the path of transparent eyewear, Gunnar is broadening its selection of mineral glass with the upcoming Purity series, due to release this May. Similar to what’s used in premium cameras and telescopes, the mineral glass lenses in Gunnar glasses eliminate refraction, rainbow aberrations, and distortion, providing unparalleled visual sharpness.

At CES, Gunnar introduced the first item from their Purity series, known as Tioga. This product showcases their well-liked mineral glass lenses within a sleek, round frame made from lightweight acetate and recycled wood. The earpieces are equipped with robust German spring hinges. When the Purity collection hits the market in May, you’ll be able to get Tioga glasses in both Amber and Clear Pro mineral glass options, priced around $250 each.

Gunnar’s New Sun-Shift and Viscer Models Balance Adaptability and Comfort

Among Gunnar’s unique displays were their latest Sun-Shift and Viscer models. The Sun-Shift model, a joint effort with Activision and “Call of Duty”, is famously known as the “Call of Duty Ghost Edition”. This eyewear is now ready for purchase. Featuring a military-style aviator frame crafted from premium polymer and stainless steel, it boasts a stylish aesthetic and exceptional toughness. The lenses carry Gunnar’s signature Amber tint, which swiftly transforms to sunglass tint in about 15 seconds when outside, then reverts back to Amber after being indoors for around 15 minutes.

Gunnar’s Viscer model isn’t available just yet; it’s slated for release in March this year. This design of glasses resembles ski or snowboard goggles due to their wide lens, which limits airflow to help prevent dryness. While the target market seems to be e-sports enthusiasts, Gunnar believes that anyone could find value in its unique features.

Gunnar’s Krista and Pinnacle Collections Offer More Inclusive Looks and Sizes

This year, Gunnar is introducing their new Krista collection to address feedback that their glasses primarily cater to men. This line aims to provide a more feminine style for those seeking it. In the coming months, they will unveil four separate lines within this collection, each with its unique appearance and construction. The best part? Each line will only cost $65.

  • Erika (February 2025): All-metal construction with a cat-eye design
  • Eileen (April 2025): Sleek and straight lines
  • Ingrid (April 2025): Rounded, form-fitting frames
  • Sophia (April 2025): Rose gold temple frame with rounded lenses

Customers have shared their thoughts about the snugness of Gunnar glasses, noting that they can be slightly too tight on larger heads. In response, Gunnar is introducing Pinnacle – a line of oversized glasses specifically designed to offer a more comfortable fit for those with larger head sizes. The launch of this new collection is scheduled for June 2025.

Gunnar’s Quantum and Luma Collections Blend Style With Substance

At CES 2025, Gunnar unveiled a sneak peek of its Quantum and Luma collections, two of their fashionable product lines. The Dume sunglasses, from the Quantum collection, were styled after Tony Stark’s glasses from The Avengers, boasting gold temples and side shields while integrating Gunnar’s air-protective technology. These stylish glasses are offered in three options: Gunnar’s Signature Amber, Maximum Protection Amber Max, and Sun tints.

This year, you can expect the arrival of both Gunnar’s Freemont and Campbell lines, part of the Luma collection. These eyeglasses boast entirely metal frames with intriguing acetate-marbled sides and subtle vents along the edges. In essence, these glasses provide all the advantages of Gunnar eyewear while maintaining a rather low-key appearance.

In summary, Gunnar’s CES 2025 exhibition solidifies their dedication to innovation, aesthetics, and inclusivity, establishing a fresh benchmark for the eyewear sector. They cater to consumer demands with collections such as Clear Pro and Purity, while broadening their reach via offerings like the Krista collection, demonstrating they are a commendable player in the market. From boosting visual clarity for creative professionals, to redefining functionality for gamers, and providing designs for often overlooked demographics, Gunnar underscores that it remains not just an innovator but a pacesetter in this field.

Gunnar eyewear is available for purchase on Gunnar’s official website.

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2025-01-09 06:14