Is Marathon Doomed? Sony’s Shocking Marketing Decision Raises Eyebrows!

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Summary

  • Sony reportedly has no marketing plans for Marathon amid controversies, making the game’s future uncertain.
  • Bungie faces backlash surrounding stolen artwork alledgely used by a former artist.
  • Some think Marathon could be delayed, but nothing has been confirmed.

It appears that reports indicate Sony is pausing marketing efforts for the game “Marathon,” due to recent controversies. From its inception, Bungie’s first-person shooter has faced development challenges and encountered numerous obstacles. The playtesting of “Marathon” did not live up to fan anticipation, with some testers even advocating for a postponement, stating that the game isn’t quite ready for its September release.

More recently, Bungie encountered significant public outrage when it was revealed that artwork in the game Marathon had been taken from an independent artist without credit. The company acknowledged the allegations and placed the blame on a former employee. Despite promising to rectify the situation, players expressed disappointment given Bungie’s past history of plagiarism. This isn’t the first time the studio has faced accusations of using other people’s work without permission; earlier, a cutscene in Destiny 2 was found to be based on fan-made art without proper authorization.

A recent discussion by podcaster Colin Moriarty on Reddit hints at further complications in the planned September release of Marathon. Moriarty mentioned that he’s heard from a reliable marketing source that Sony currently has no promotional plans for Bungie’s upcoming first-person shooter extraction game. It’s uncertain whether this lack of promotion was part of the original plan or if Sony might be contemplating a delay for the much-anticipated title, but the latter remains unclear at this point.

Marathon’s Future Looks Uncertain

Previously in May, whispers indicated that Marathon had been grappling with high sales targets. It’s said that the game must rank within the top five best-selling titles of the year merely to turn a profit. However, given the deluge of unfavorable reports concerning it, these objectives could prove unattainable. Some enthusiasts are even advocating for a boycott, contending that Bungie appears unwilling to learn from its past blunders.

Many people think that Bungie is facing problems due to issues within its management team, using reports of a harmful work environment as proof. For those who are not familiar, a former developer of Destiny 2 recently criticized Bungie for promoting toxicity and even accused the company’s leadership of being motivated by greed. Additionally, it is said that employee satisfaction at Bungie is at an all-time low in light of recent scandals.

To date, no formal announcement has been made regarding any delay in the release of Marathon. Nevertheless, if the current whispers are accurate, the game might temporarily vanish from public view. Even if the speculations about halted marketing prove to be unfounded, it seems the game requires additional time to eradicate stolen artwork and rectify gameplay issues that surfaced during recent playtests.

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2025-05-25 19:23