Kick Has Hit 50 Million Users Worldwide After Two Years

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2022 marked the debut of Kick.com, which quickly established itself as a credible rival to streaming platforms such as Twitch and YouTube. Despite a turbulent and contentious launch phase, Kick eventually found its footing, attracting numerous users due to an attractive revenue-sharing model that compensated creators for their work on the platform.

Today, Kick has managed to amass 50 million users, demonstrating that it’s more than a fleeting trend and is likely to endure, regardless of any controversies that may arise.

Consistent Growth

From the beginning, Kick faced a lot of negative perception. Problems like inadequate content management and welcoming controversial content creators, who contributed significantly to the platform’s early tarnished reputation, were persistent challenges.

As a dedicated fan, I must say the transformation on this platform has been quite remarkable! Although it’s yet to reach Twitch’s level of power, it’s definitely giving Twitch a run for its money, closely following in its footsteps as an Amazon-supported streaming site.

In a recent update on social media, Kick’s team announced that an impressive 50 million users have joined their streaming platform. This is definitely a number worth taking notice of. Starting a new site like this can be challenging because the initial users are primarily streamers. This means that as you develop the site, you essentially create a user base composed solely of content creators rather than viewers.

That doesn’t seem to be the case with Kick.com.

Lately, the team announced their plan to acquire TikTok’s U.S. operations from ByteDance, a surprising move that may significantly alter the landscape of content creation. Known as the top ‘shorts’ video-sharing platform globally, TikTok boasts an impressive user base of 170 million in the United States alone.

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2025-01-16 10:47