Nintendo Dismisses Report On Switch 2 Retailer Profit Margins

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Summary

  • Report claiming Nintendo is adjusting revenue share for retailers in Japan with Switch 2 units sold is false.
  • Nintendo officially debunked the report, stating they do not disclose business conditions with partners.
  • Nintendo Switch 2 anti-scalper measures in place for launch later this week; pre-order might be needed to secure one.

It was recently reported over the weekend that Nintendo may be changing the revenue split for retailers when they sell each Nintendo Switch 2 unit in Japan.

According to reports, while the typical unofficial rate within the industry is approximately 2%, Nintendo plans to raise this significantly to around 5% on every second-generation Switch sold in Japan. This increase in revenue for retailers is said to be part of Nintendo’s strategy to encourage them to display the new Switch 2 prominently across stores nationwide.

Nintendo Dunks On New Report Regarding The Switch 2

According to a report by Bloomberg, which sources its information from individuals knowledgeable about the matter, the details were provided. However, today, Nintendo has refuted this information.

On their official Twitter account, Nintendo clarified that a report published on June 2, 2025 (Japan Standard Time), claiming the wholesale price of Nintendo Switch 2 in Japan was erroneous. They emphasized that they do not share any business information about partnerships with distributors and retailers.

Despite Nintendo usually staying quiet about rumors and speculation, they chose to refute this particular report. This could be because Japanese retailers are questioning its veracity, and maybe international retailers are also seeking clarification from Nintendo. If true, the increase of 2% to 5% in revenue per Switch 2 unit sold is quite substantial, making it understandable that retailers would be interested.

It’s important to verify information you find online, especially when it comes from respected sources. Even though many people claim to have inside knowledge or leak details, remember that this data isn’t necessarily confirmed yet. So, take it with a pinch of skepticism until the news is officially verified.

This upcoming Thursday, June 5th, marks the release date for the Nintendo Switch 2. Although Nintendo has put in place strategies to discourage resellers, it’s expected that countless individuals globally will attempt to secure the newest Nintendo gaming system.

Given the reportedly low supply of the US stock, it appears extremely unlikely that you’ll be able to obtain a Switch 2 upon its release, unless you successfully place a pre-order for it.

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2025-06-02 16:08