Nintendo Hits $100 Billion Milestone: Switch 2 Launch Looms, Market Cap Doubles Since 2016

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Summary

  • Nintendo hits $100 billion in market cap for the first time, closing in on becoming the 6th most valuable Japanese company
  • Nintendo’s market cap doubled since 2016, thanks to the success of the Switch console and expansion into movies and theme parks
  • Nintendo plans to launch the Switch 2 console on June 5, priced at $449 for the base system and $499 for the Mario Kart World bundle.

For the first time ever in its history, by May 5th, the video game giant, Nintendo, surpassed a market capitalization value of $100 billion. Founded way back in 1889, if current trends continue, Nintendo will soon rank as the sixth most valuable Japanese company. It’s just a small gap of about $2 billion that separates Nintendo from Fast Retailing, the firm behind the popular Uniqlo fashion brand.

Initially known for producing playing cards, Nintendo later expanded to specialized market sectors. In the 70s, they started making electronic toys and early video games like the Color TV-Game. However, it was their Famicom console (released in Japan in ’83 and globally as the Nintendo Entertainment System in ’85) that truly established them. Ever since then, Nintendo has been a pivotal player in the gaming world. The next installment in their console series, Switch 2, is set to debut on June 5, priced at $449 for the basic model and $499 for the Mario Kart World package.

Despite facing financial challenges due to tariffs imposed by the Trump administration on international trade, Nintendo has still achieved a significant financial achievement: surpassing $100 billion in market capitalization for the first time ever in the company’s 136-year history. As reported by CompaniesMarketCap, Nintendo closed at a value of 16.05 trillion yen ($100.48 billion) on May 5, 202x. In simpler terms, market capitalization refers to the total worth of a company’s stocks in circulation, determined by multiplying the number of outstanding shares by their respective prices.

Nintendo Is Now Worth Over $100 Billion In Market Capitalization

As reported by Twitter user Stealth42k, Nintendo’s market value reached approximately $42 billion in 2016 prior to the launch of the Switch. This suggests that Nintendo’s market value has doubled since then. At present, Nintendo is nearly $2 billion away from surpassing Fast Retailing, the organization behind Uniqlo fashion brand, for sixth place in Japan’s market capitalization rankings among companies. To put this into perspective, Toyota, a major automobile manufacturer, boasts a market value of around $250.85 billion, more than twice that of Nintendo.

Moreover, Nintendo achieved this landmark a month prior to the release of the Switch 2. Presently, the pricing for the Switch 2 console and games is not affected by Trump’s tariffs, but accessories and controllers have experienced price hikes of $5 to $10 in the U.S. as a means of offsetting these costs. Given its substantial market value, Nintendo has the financial flexibility to shoulder some of the tariff expenses.

Due to the tariffs, Nintendo has chosen to spread its manufacturing operations across countries such as Cambodia and Vietnam. As for the future, we’ll have to wait and see what adjustments Nintendo might implement following the release of the Switch 2.

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2025-05-06 04:25