Nintendo’s Trademark Renewals Hint at Big Moves for Zelda and the Seal of Quality!

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Summary

  • Nintendo has renewed its Seal of Quality trademark for various video game-related products.
  • The company has also secured its Legend of Zelda trademark for a range of goods and services.

Nintendo recently refreshed its well-known symbol of quality for a variety of video game items, as well as re-registering the trademark for the renowned “The Legend of Zelda” series.

Nintendo consistently takes steps to safeguard its intellectual property, preserving its trademarks and employing legal measures when required. These trademarks are evident in various aspects, such as games like “Zelda” and “Mario”, characters like Link and Donkey Kong, consoles, online services (such as Nintendo Switch Online), or even unique concepts – though Nintendo may not utilize all these ideas, the trademark serves to prevent other companies from doing so without authorization. In essence, trademarks function as a protective barrier, ensuring exclusive use of these identifiers.

After the unveiling of the Nintendo Switch 2 last month, it appears that the company is gearing up by refreshing some trademarks. In Japan, people have noticed the return of the “Seal of Quality,” a certification Nintendo used from the mid-1980s to the early 2000s to indicate that a product met their quality requirements. Moreover, it seems that Nintendo is safeguarding its trademark for “The Legend of Zelda,” encompassing various goods and services like appliances, food products, and medical equipment.

Nintendo Renews Its Iconic ‘Seal of Quality’

It’s possible that Nintendo renewing its Zelda trademarks might signal a remake or new project within the franchise, but it could simply be routine IP protection as well. The Seal of Quality, initially introduced for the NES to restore consumer trust following the 1983 video game market crash, marked Nintendo products as reliable. As the industry evolved, Nintendo phased out this seal and alternative rating systems like ESRB and PEGI took precedence. However, given the anticipated release of the Nintendo Switch 2 in 2025, this recent move may hold a hidden significance, though its exact meaning remains unclear for now.

As Nintendo carries on with its regular operations, chatter about the upcoming Nintendo Switch 2 has been escalating. The unveiling of this next-gen console sent shockwaves through the gaming world, as Nintendo finally disclosed what gamers had long anticipated. Despite sporting a design that’s reminiscent of its predecessor, the new Switch 2 is larger and features a sleek black color scheme, lending it a more sophisticated appearance.

One aspect generating enthusiasm among enthusiasts is the latest Joy-Con controllers, apparently boasting several novel traits that might significantly reshape the gaming world. With the eagerly awaited arrival of Switch 2 on the horizon, it seems Nintendo is readying itself for this much-anticipated launch.

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2025-02-19 16:10