LEGO Has a Massive Set Planned for This Year’s Biggest Movie

When Disney bought Marvel in 2009, fans were cautiously optimistic about what the company would do with the success of the first Iron Man movie. Almost no one could have foreseen the massive hit the Marvel Cinematic Universe would become, and how much Disney’s success in theaters would be tied to it. It made sense that Disney would partner with other major brands, and LEGO quickly became one of their most important collaborators. From a LEGO store at Disney Springs in Orlando to countless Marvel-themed LEGO sets, Disney and LEGO have created a hugely successful merchandising partnership. They plan to keep working together on future projects like Avengers: Doomsday and Spider-Man: Brand New Day.







