Highlights
- Starting October 1, Twitch Tier 1 subs on iOS and Android will cost $7.99 in 40+ countries.
- Only Tier 1 subs are affected, so Tier 2 and 3 subs will remain the same.
- Email notifications will be sent to affected users. The hike aims to offset Apple and Google fees.
As a dedicated gamer and long-time Twitch user, I can’t help but feel a twinge of disappointment upon hearing about the upcoming price increase for Tier 1 subscriptions on iOS and Android. With my fingers poised over the keyboard, ready to cheer on my favorite streamers, this news has left me with a bittersweet taste in my mouth.
On social media, Twitch announced that the cost of Tier 1 subscriptions on their mobile apps (iOS and Android) will rise in more than 40 countries, including the US, starting October 1st. This adjustment is comparable to previous increases made in 2024. Users who subscribe via desktop browsers or any Tier 2 or 3 subscriptions will not be affected by this change.
Despite facing challenges in turning a profit since its acquisition by Amazon in 2014, Twitch has managed to maintain a loyal viewer base, largely due to popular games like Palworld. To address profitability issues and enhance user experience, Twitch has implemented anti-harassment tools for streamers and partnered with tech leader Nvidia to develop advanced encoding techniques that improve streaming quality.
Starting from October 1st, users in over 40 countries including the U.S., who subscribe to Twitch channels through the iOS and Android mobile app, can expect an increase in the cost of Tier 1 subscriptions. The new price for these subscriptions will be $7.99 in the U.S., while it will remain unchanged for Tier 2 and Tier 3 subscriptions. This means that users who subscribe via desktop browsers will continue to pay less, as the increase won’t affect them.
Twitch Mobile Subscription Fees Will Go Up
- Twitch subscriptions on the iOS and Android mobile apps will start at $7.99 as of October 1.
- The subscription increase only affects Tier 1 subscriptions, including gifted subs.
- Tier 2 and Tier 3 subscriptions remain unaffected.
- The price increase is similar to the July 2024 price hike, and will not affect desktop users.
1. Twitch has announced that it will send notifications to users in relevant countries via email, so keep an eye on your inbox over the next few days. This rise in cost for iOS and Android apps is meant to compensate for the charges imposed by Apple and Google on developers who use their app marketplaces, the App Store and Google Play Store. Twitch has clarified that this mobile price hike corresponds to the one implemented on desktop browsers earlier, not a completely new increase.
Although some users insisted that the price increase aimed to harmonize desktop and mobile subscription fees, Twitch’s decision was generally met with strong disapproval on social media. As Twitch continues to operate at a loss, it remains uncertain how effective this price hike will be in improving the financial situation of Amazon’s streaming service.
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2024-08-22 01:13