Twitch Will Start Rewarding Its Viewers for Making Clips

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Summary

  • Twitch has upgraded Clips and is looking to reward viewers for creating and sharing them.
  • Short-form vertical content is popular, and Twitch’s Clips feature helps streamers gain traction.
  • Twitch is experimenting with features like Clip Nudges and enhancing mobile editing tools for Clips.

As a long-time Twitch user and content creator, I can’t help but feel excited about the latest updates to the platform’s Clips feature! Over the years, I’ve seen firsthand how Clips have helped streamers like myself gain traction on our channels and connect with audiences in new ways. The fact that Twitch is now looking to reward viewers for creating and sharing Clips is a game-changer.

Twitch recently unveiled several improvements for its Clips tool and intends to recognize viewers who produce and share these Clips. In the past few months, Twitch has been improving its Clips function with the goal of helping creators reach broader audiences quicker. It appears that Twitch is now focusing on motivating more viewers to generate Clips as well.

In recent times, brief, upright video content has gained significant popularity. Although TikTok dominates this sector, platforms like YouTube and Instagram have also embraced the trend of short-length videos. As early as 2016, Twitch introduced Clips – a tool allowing creators to highlight notable moments from their streams. Later, in 2023, it was announced that Amazon-owned Twitch could create vertical Clips. This feature has been beneficial for streamers in increasing their channel visibility. In September 2024, Twitch made it easier for streamers to share these vertical Clips on platforms like YouTube Shorts, Instagram Reels, or TikTok videos by optimizing them for social media sharing. However, Twitch plans to continue enhancing the Clips feature with upcoming updates.

On December 12th, Twitch unveiled upcoming improvements for their Clips feature and hinted at a reward system for users who make these videos. The platform introduced a “Top Clips” panel within the Stream Summary section to help viewers discover and share popular Clips from each stream, benefiting streamers by making it easier to choose which clips to share on social media. Furthermore, Twitch is experimenting with a “Top Clips leaderboard” feature that highlights viewers who have clipped the most-watched moments of live streams. The company also mentioned they are exploring ways to reward frequent clip creators and sharers, though specifics about these rewards remain undisclosed, possibly including monetary compensation. It’s worth noting that similar monetization strategies for viewers have been rumored on other streaming platforms like Kick in October.

Twitch Reveals Various Clips Upgrades

Twitch is testing out a new feature called “Clip Nudges” to assist viewers in determining the optimal time to create a clip. This feature notifies users when a stream’s chat is particularly active and encourages them to swiftly clip that moment. Furthermore, Twitch announced that its web version’s Clips editing tool will soon be available on mobile devices. The Clips Manager has also been upgraded, allowing users to sort videos by date, category, channel, and more. Lastly, Twitch stated that it is giving streamers greater control over which clips appear on discovery surfaces by permitting them to limit their discoverable clips to Featured Clips only. While not all streamers are content with Twitch’s updates, the platform frequently aims to rectify any issues by improving its tools for creators, such as Clips.

One of Twitch’s standout features is Twitch Clips, which has become extremely popular among users. This tool allows streamers to produce vertical videos showcasing their streams across social media platforms such as TikTok or Reels without the need for external applications. However, there’s a potential challenge ahead: TikTok could face a ban in the US, which might impact the reach of many creators’ audience on this platform.

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2024-12-13 04:46