Ubisoft Stock Prices Falls To New 52-Week Low Amid Company Turmoil

As someone who has been following Ubisoft for years, it’s hard not to feel a pang of nostalgia as I watch their stock prices plummet. It seems like just yesterday we were all excitedly awaiting the release of the latest Assassin’s Creed or Far Cry game.

Ubisoft stock prices have continued to fall amid apparent company turmoil.

At market close in the UK and Europe, Ubisoft stock prices were down 4.5% for the day down to €11.42/£11.42 per share. In the US, it has fallen over 10% on the day to $2.35 per share.

The falls mark new 52-week and 10-year lows for the company.

Today, Ubisoft’s shares have dropped approximately 4.5% in the UK and Europe, and more than 10% in the United States. This decline has even brought about a fresh 52-week low for the company’s stock in both regions.
— Mike Straw (@mikestrawmedia.com) 2024-09-25T18:28:01.592Z

The continuous drop in Ubisoft’s share prices shows no signs of abating, and it seems there’s no end in sight. Although the company hasn’t yet hit its all-time lowest point, they are actively searching for strategies to reverse this trend before they get close to that mark.

On February 14, 2024, Ubisoft shares were selling for €24.39/£24.39 in Europe and the UK, and for $5.18 in the US. This represents a significant decrease of approximately 53.2% in the European market and 54.6% in the US, within just seven months. Compared to four years ago, shares have dropped by as much as 87% from their high of $19.24 in October 2020.

On Wednesday, it was disclosed that Ubisoft’s Executive Committee and Board of Directors will be conducting an investigation into the operations of the company. The review aims to enhance the company’s performance, particularly in its player-focused approach, and expedite its strategic growth towards a more efficient model, ultimately benefiting both stakeholders and shareholders.

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Beyond the ongoing inquiry, it’s been verified that the sales for Star Wars Outlaws fell short of expectations, and the release date for Assassin’s Creed Shadows has been pushed back to February 2025.

“Why are Ubisoft’s stock prices dropping? Do you have any ideas about what might cause a major turnaround? Let’s share thoughts on our TopMob Forums.

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