21Shares Hires Former iShares Head to Run US ETF Operations

As a seasoned crypto investor with a keen interest in the latest developments in the industry, I’m thrilled to see 21Shares making strategic moves to strengthen their U.S. operations by appointing Federico Brokate as the Vice President, Head of U.S. Business. With his extensive background in the ETF industry and expertise in strategy, distribution, and product development, he will undoubtedly help 21Shares move to the next level of growth.


As a crypto investor, I’m excited to share that 21Shares US LLC has made an important addition to its team. I’m proud to announce that Federico Brokate will be joining us as the Vice President and Head of U.S. Business. With his extensive experience and expertise, he is expected to significantly bolster our operations in this rapidly growing market. This strategic hire comes at a time when 21Shares US LLC is expanding its footprint in the United States, making it an exciting time for all of us involved with the company.

As a researcher studying the exchange-traded fund (ETF) industry, I’d note that Brokate brings valuable expertise to the table. He held the position of Head of America’s iShares Business Strategy at BlackRock, which gives him a deep understanding of ETF industry strategy, distribution, and product development.

21Shares Hires Former iShares Head Federico Brokate

As a business analyst, I would describe it this way: I’m here to share that according to the company’s announcement, this upcoming appointment is expected to bolster our U.S. operations. Currently, we manage six crypto-asset Exchange Traded Funds (ETFs) and boast over $3.2 billion in assets under our care within the American market.

Ophelia Snyder, the Co-Founder and President of 21Shares, expressed her belief that Brokate would be instrumental in propelling the company forward towards greater expansion.

“Federico brings over 7 years of experience in various operational, marketing, and product functions within the ETF sector at 21 Shares. Our optimism towards the US market is high, and Federico’s expertise will be indispensable to our plans for expansion and success in this region,” Snyder stated.

Expansion and Innovation in Crypto-Asset ETFs

It’s convenient that 21Shares is broadening its offerings in the crypto-ETF sector at this juncture. After introducing five futures-backed ETFs into the US market in November 2023, they have now launched their highly anticipated spot Bitcoin ETF in January 2024.

In keeping with our business plan, we aim to expand our collection of cryptocurrency ETFs that are backed by real assets.

Federico Brokate expressed great interest in joining 21Shares due to the company’s commitment to groundbreaking ideas and efficient operations.

As a seasoned crypto investor and new appointment as the US Business Head at 21Shares, I’m thrilled to join the team during this pivotal moment in our company’s history as we retrace our roots back to cryptocurrencies.

21Shares Core Ethereum ETF

The timing of this strategic hire is ideal, given the swift developments in the crypto ETF market. This broader trend encompasses the recent announcement from ARK Invest that they will no longer be working with 21Shares on their Ethereum spot ETF initiative.

As ARK Invest takes a break to reconsider its investment strategies, 21Shares presses forward, expanding its range of offerings.

As a researcher, I’ve noticed an intriguing development: 21Shares has recently rebranded its Ethereum fund from “Ark 21Shares Ethereum ETF” to “21Shares Core Ethereum ETF.” This shift signifies our commitment to providing seamless market access through innovative products. This action aligns with our goal to lead the way in the crypto-asset ETF market, focusing on both futures-based and spot offerings.

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2024-06-18 20:34