Key Takeaways
- Joker 2 digital release flopped, denting DC’s financial hopes.
- The film failed to resonate with audiences, only reaching 4th on digital charts.
- The movie needed to earn $375-450M to break even but only made $204M worldwide.
As a seasoned gamer and movie buff with a soft spot for DC movies, I must admit I was quite intrigued when I heard about Joker 2: Folie à Deux. The first Joker movie had left me spellbound, and I was eager to see how they would continue the story. However, the digital release of Joker 2 has been nothing short of a disappointment, to put it mildly.
It seems that the digital launch of “The Joker: Folie à Deux” hasn’t been successful, which makes it challenging for Warner Bros. to offset the financial shortcomings of the DC movie.
In a contrast to many critic’s negative opinions, the original Joker movie was generally well-received by moviegoers. Unfortunately, the sequel titled Joker 2 did not share the same success, falling flat with both critics and audiences alike. This lack of appeal led to Joker 2 underperforming at the box office and being released digitally just a month after its initial release in theaters. Despite Warner Bros.’ attempt to recoup some investment through the digital release, it seemed that viewers had little desire to pay for renting or purchasing Joker 2.
According to Collider, the sequel to “Joker” opened at the fourth spot on both iTunes and Fandango’s charts after its digital release on October 29. On iTunes, where rankings are determined by the number of transactions, “Joker 2” trailed behind the third-place finisher “The Substance,” a body horror film starring Demi Moore and Margaret Qualley. Fandango ranks movies based on their earnings, but even so, “Joker 2” could only manage fourth place. This relatively weak digital debut for a new release is notable given that “Beetlejuice 2” managed to regain the top spot on both iTunes and Fandango despite being in its fourth week of home release.
Approximately a week following its initial home release, promotional materials for the upcoming digital version of “Joker 2” were unveiled. The advertisement primarily showcased courtroom sequences from “Joker 2,” where characters Zazie Beetz’s Sophie Dumond and Leigh Gill’s Gary Puddle testify at Arthur Fleck’s trial. However, viewers couldn’t help but observe that the ad predominantly displayed footage from the original “Joker” movie. Although it was plausible given that Dumon and Puddle were recalling events from the first film, some Reddit users suggested that Warner Bros. might be subtly persuading fans to purchase or rent the second installment by reminding them of its highly successful predecessor.
Reports suggest that experts knowledgeable about the finances of “Joker 2” estimate the movie needs to generate $450 million in revenue to turn a profit, but insiders at Warner Bros. believe it could break even with $375 million. Despite these expectations, “Joker 2” failed to meet either target and has only managed to earn $204 million globally.
Joker: Folie à Deux is available on digital platforms.
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2024-11-11 16:24