BTC, that stubborn glitter in the eye of modern finance, hovered around $96,774 with 24-hour volatility near 1.9%. Its market cap hovered around $1.93 trillion and 24-hour volume around $66.96 billion, which sounds impressive until you remember you aren’t buying a latte-you’re buying certainty with a dash of fear. It even hit a local high of $97,860, only to retreat to roughly $92,300, because apparently even billion-dollar assets enjoy a mild panic attack in public.
ETH found a similar swagger, trading around $3,360 with 24-hour volatility at about 1.9%. Its market cap clocked in near $405.62 billion and 24-hour volume around $32.43 billion. It also spiked to a local high of almost $3,400 on Jan. 14, which is the crypto version of a good hair day-flattering, but you know it’s not lasting long enough to matter to your retirement plan.
According to Santiment, BTC and ETH prices reached local highs while retail investors clutched their coffee and wore expressions that suggested they had just discovered their portfolios were made of glass.
😒 According to social data, commentary toward Bitcoin across social media has turned more and more bearish as prices have bounced this week. With markets typically moving the opposite direction of retail sentiment, the most FUD seen in 10 days may propel $BTC…
– Santiment (@santimentfeed) January 15, 2026
Santiment expects the FUD among the crowd to push Bitcoin above the $100,000 mark for the first time since mid-November, which is a fancy way of saying: the crowd will complain loudly, and somehow the price will respond with a polite bow to their fear and greed.
What’s Pushing Bitcoin Now?
Historically, the bearish mood from the retail crowd has sometimes been a bullish nudge, like someone whispering “psst, nobody’s watching” while you stumble into a fortune. The rally also nudges the CMC fear-and-greed index to the mid-50s-the first time since Oct. 10, 2025-like a mood ring that finally stopped flipping out.
But it’s not just sentiment. A cocktail of catalysts-spot BTC ETF inflows, short liquidations, and the latest US CPI data-have been adding to the bullish weather. According to SoSoValue, US-based spot BTC ETFs saw a net inflow of $843.6 million on Jan. 14, bringing the week’s inflows to $1.71 billion. That’s not a parade, but it’s a confident march.
Coinspeaker adds that the US CPI rose 2.7% year over year for December 2025, which economists kinda expected. Bitcoin jumped to $96,000 shortly after the release, and short liquidations totaling about $595 million rained down between Jan. 13 and 14, which is the crypto version of a dramatic phone call you wish you could ignore but can’t.
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2026-01-15 15:00