Elon Musk’s company, X, is planning to introduce a TV application. This action signifies their greater involvement in the video and entertainment industry.
X TV Is Coming To Compete With YouTube
X TV’s debut is set to position it as a serious competitor against YouTube, which is owned by Alphabet Inc., in the social media realm. A specific launch date has not been announced to the general public yet, but users of X can expect it to arrive “soon” on most modern televisions.
After being released, users can stream videos from their mobile phones to bigger TV screens using the app. This function is similar to what tech giants Google and Amazon have recently introduced. In anticipation of this innovation, X has formed key collaborations, such as one with renowned journalist Don Lemon.
Lemon’s agreement with X failed following his meeting with Musk, the CEO. Furthermore, X is exploring the option of introducing ads on their social media platform. This could prove advantageous for industries such as crypto, enabling them to advertise niche, non-mainstream products and services.
The Ambitious X Expansion Beyond Texts And Images
In a notable shift, Musk’s planned introduction of X TV for X underscores his persistent effort to transform X from a simple text and image-based social platform into a versatile “all-in-one” app. This expansion is additionally fueled by the necessity to generate additional income for the social media company in the highly competitive landscape. Distinctively, X aspires to stand out from its competitors.
Based on the viewing trends on X over the past few months, it’s reasonable to assume that the X TV platform will be successful once it’s officially rolled out. In just the last 30 days, users have consumed a staggering 23 billion minutes of video content on X. In a recent communication to potential customers and partners, X announced that this initiative is part of their strategy to generate revenue from their TV app.
“X expressed that we have intentions of earning revenue from it, and we’ll explore various collaboration possibilities, which could involve advertising.”
X has explored other areas of growth aside from its original form, such as XMail – an email service. Elon Musk’s recent announcement about the launch has sparked debate over potential competition against Google’s well-established email platform, Gmail.
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2024-04-24 00:04